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Goings on at the Because We Cannery

Because We Can Business Plan!

So we've decided to post our business plan online for everyone to see. Click here to read it.

Why? Well, we thought a lot about it, and honestly it makes sense for us to do it.

So we've decided to post our business plan online for everyone to see. Click here to read it.

Why? Well, we thought a lot about it, and honestly it makes sense for us to do it.

This might not, at first, sound like a good idea. And honestly, it might not be. It's not like a lot of people do this. However, if you take a gander at the plan, and our explanation, we hope that it will make more sense.

Simply put, we honestly want to make the world a more interesting and better place. So first off, if others learn and are inspired by what we're doing, and in turn do something great, then we win.

So how does 'making the world a more interesting and better place' pay the bills? Well, that's the second thing. People hire us because of who we are, what our company is and stands for, and what we can do for them. People hire people. We believe that by going around and doing great things, other folks will want us to do great things for them, and in turn, that leads to more folks learning about what we can do and wanting to hire us, and... well that's how a business is grown. Posting how we do it will only interest people in what we do, which in turn might lead to them wanting us to do something for them.

So what about people stealing our ideas? Well, the 'how' of how we do it isn't as much of a competitive advantage honestly. And it's not like you're gonna be able to read our business plan, go buy a robot, and tomorrow do what we do. And it's not like using a CNC table, or something like Revit, is anything special really. I mean, you just go buy the tools, it's not like there is some special patent on using them. It's just technology, and eventually everyone gets the same stuff anyways. It's really about people and process. This plan is a snapshot of that process, true, but it's the people and the culture therein that holds the real value. "Plans are useless, Planning is essential". And heck, maybe someone will see something in the plan, and how we do stuff, and offer up some advice that will change our lives and let us do even more to meet our goals. So it's win-win, which we're very into.

So why no real money data at the end? Well, we're still working on the plan. And honestly we're posting everything we can right now, and when we find out more about the legal side of posting the more detailed data we'll be doing so. While we rock at what we do, it's not like we've got MBA's or are CPA's. We're designers who read Nolo books to learn how to make things go business-wise. So go easy on us, but we'd love to hear from y'all what you think about it!

Jeffrey McGrew